YouTube is all about subscribers and one of the key metrics to measure success on YouTube is through the number of subscribers your channel has. More subscribers mean more views for your videos. Posting videos frequently has a big impact on your subscriber count because the more you post videos, the more people watch them. Hence, you get more engagements, likes, and shares.
However, getting subscribers on YouTube takes more than just posting videos. Here are some exciting tips and tricks on how to increase YouTube subscribers:
Tip #1: Create Engaging and Informative Content
If you want people to watch your video, you need to create content that is engaging and informative. Here are some ways in which you can create better content:
- Build your content around a specific audience.
- Ensure that you plan your video script ahead of time so that all the relevant points are covered and you don’t flood the viewers with unnecessary information. If you feel that there is too much information in one video, break it down into several videos.
- Viewers like it when you use a good example every once in a while. Use examples as much as you can and make sure that they are from high-quality sites.
- Add visuals to your content to make it more appealing
- Always start your videos with an interesting hook that will make people want to continue watching the rest of the video.
- Always use original content. If you use someone else’s content, your video will not be engaging enough, not to mention that you may end up alienating people
- Include cards, end screens, and other customizations to engage your audience
The next essential thing that you need to know to increase subscribers on YouTube is the frequency of your uploads.
Tip #2: Create and Publish Videos Frequently
There is no doubt that creating and publishing videos frequently helps to increase your subscribers. Conversely, if you haven’t published in a long time, people won’t want to subscribe to your channel.
According to Social Media Examiner, YouTube channels that publish more than once a week perform better than those who don’t. When someone subscribes to your channel, they get a notification in their email whenever you upload a new video. If someone gets an email notification once a week, it’s more likely that they will engage with your video, especially if the content is original, engaging and informative.
To sum it up, if you publish more than one video a week, there are higher chances of gaining more subscribers, and you can get them faster if you use a fixed frequency strategy.
The next solution for how to get more subscribers on YouTube is once you are done with uploading your content, you also need to optimize them.
Tip #3: Optimize Your YouTube Videos
Optimizing your videos helps your content rank higher on YouTube. People who see your videos are likely to also interact with your content. To ensure that your videos reach the right audience, you can optimize a number of video elements such as the title, description, video and other meta tags.
Title
According to Backlinko, “Using an exact keyword in your video title can help you with rankings”. Ultimately, higher ranking means more views and more subscribers.
Read more: 10 Best YouTube Keyword Tools to Increase Video Rankings
Description
When you write the description of your video, make sure that you provide all the necessary information such as keywords, timestamps, and links.
Timestamps help viewers to choose a section of the video they want to watch and jump right to it. Linking other relevant videos in the description gives a chance to showcase other videos and also keeps your content engaging.